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43% of CMOs today are women. Which sounds great, until you consider that women currently make up 61% of today’s marketing industry. In 43% and Rising, you’ll hear from the women who have broken through to reach the top. Let their first-hand insights inspire you to move up in your career and bring our industry closer to equal representation 43% and Rising is brought to you by Earnest – the award-winning agency chasing the humdrum out of B2B marketing in London and New York. If you have a question, or would like to join us on the pod, you can reach us on Twitter and LinkedIn @earnestagency, or at earnest-agency.com – we’d love to hear from you.
Episodes
Tuesday Jul 25, 2023
Tuesday Jul 25, 2023
How do you guide young hires to greatness?
Olivia Mae Hanlon, Founder and CEO of Girls in Marketing, had her passion for marketing sucked out of her by a corporate role – it inspired her to launch a community for like-minded young women. She talked with us about the often monotonous and unhelpful nature of marketing training, and why employers should open their minds to younger hires.
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Find out more about Olivia: https://www.linkedin.com/in/olivia-mae-hanlon/
Join the Girls in Marketing community: https://girlsinmarketing.com
Check out the books discussed in this episode:
https://www.waterstones.com/book/work-like-a-woman/mary-portas/9781784163624
https://www.waterstones.com/book/how-women-rise/sally-helgesen/marshall-goldsmith/9781847942258
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